The fallacy of business social networking

What if you threw a party and nobody came? That's what seems to be happening in the world of business social networking. In our personal lives, nearly everyone is on Facebook, and lots of us are on Twitter and Pinterest. In our professional lives, many of us use LinkedIn to stay in touch with colleagues and associates -- in case we need a new job or are hiring.

Source: http://www.infoworld.com/d/consumerization-of-it/the-fallacy-of-business-social-networking-190763?source=rss_consumerization_of_it

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